Cannabis has bridged the gap between the digital world and the real world. Several marijuana firms have discovered creative methods to profit on the digital trend amid the growth of NFTs and the metaverse. On the other hand, one corporation has gone a step farther, bringing the metaverse back into reality. The Partnership of Marijuana Enterprises Earlier this week, two cannabis corporations joined hands to provide real cannabis products in the metaverse. Saucey Farms & Extracts sell luxury cannabis products that are sold through Higher Life CBD Dispensary. Saucey Farms was founded by Alex Todd, celebrity jeweler turned cannabis entrepreneur with rap musician Jim Jones. They are known to be ‘organically cultivated, slow-cured, and premium-grade.’ The CEO of Higher Life CBD, Brandon Howard believes that people should focus on a reality beyond the physical world. He explains, “The COVID-19 pandemic has forced many companies to think about safe alternatives when it comes to communicating with employees and customers. We see great potential in the virtual reality world. VR and AR have changed the game on how we will go about buying things in the future.” Higher Life CBD is one of the first cannabis brands in the metaverse to open a real-life CBD dispensary. Not only does it provide consumers with a fun, digital, and gamified shopping experience but it also translates into a product that can be delivered to your doorstep in the Unit...
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