Distributed ledger company Ripple has announced a partnership with Lotus, the British automaker that makes sports cars and race cars, to launch automotive non-fungible tokens (NFTs) on XRP Ledger (XRPL). The partnership was first announced by Lotus last week. 🚗💨We're excited to partner with @lotuscars to help bring automotive #NFTs to the #XRPL. https://t.co/vvL4ppfZps — Ripple (@Ripple) June 28, 2022 Ripple Teams Up With Lotus on NFTs In its press release, Lotus said that for its first NFT collection it is working with NFT PRO and Ripple. It also mentioned, “The partnership between Lotus and NFT PRO marks the car brand’s debut in the Web3 space by creating a community of and exciting new opportunities for Lotus customers, NFT collectors and crypto-fans.” Commenting on the development, Simon Lane, Director, Lotus Advanced Performance, said: “Lotus has always been about cutting-edge innovation, and entering the Web3 space in this way, with a truly customer-focused NFT programme, is another excellent example of that. Partnering with NFT PRO, a real expert in this field, means we are guaranteed to deliver truly memorable content for a new digital community of Lotus fans.” The NFTs will be created in-house using the Lotus design, with each unit tipped to pay tribute to each of the legendary performance car brands. Notably, the NFTs will enable collectors and creators to experience different Lotus cars in a whole new dimension, w...
