Ethereum's price should continue to respond positively following The Merge.Higher staking yield, deflationary supply, greener aspect and higher scalability should drive ETH demand.Unlocking of 13.3M ETH post The Merge could create some selling pressures.Recently, investors in Ethereum (ETH-USD) have been wondering what will happen to Ethereum's price after The Merge.Will The Merge hype fizzle out after the event? Will it be the typical "buy the rumor, sell the news"?ETH price is up 36% in the last 30 days, and up 114% since its lows ($882) in June. It's one of the best-performing altcoins in the top 50.Crypto 30-day Performance (altFINS.com)Some of that is due to general market trend reversal spurred by slowing pace of inflation, but a great deal of outperformance is related to the upcoming Merge.In this brief article, I will lay out some arguments why I personally think that ETH will appreciate in price following Merge.Let's first review what's the big deal about The Merge.The Ethereum protocol was launched in 2015 and brought with it a truly revolutionary concept of smart contracts. Smart contract is basically software that enables DeFi, NFT and other Web 3.0 applications to run on blockchain.Each transaction on a blockchain has to be validated by node operators or validators. At the time of Ethereum launch, the most established mechanism for such block validation was Proof-of-Work (PoW), which is also used by Bitcoin (BTC-U...